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How to Use the Seasonality of Rental Real Estate to Your Advantage

Model Houses Lined in an Incline with an Upward ArrowAn advantage of investing in Celina single-family rental homes is the predictability of what will happen in the market, and when. As with other aspects of life, renting also has its seasonal patterns each year. These patterns are known as “seasonality” and can help property owners and landlords anticipate and prepare for tenant turnovers. If you understand how seasonality can help you maximize your time and budget, you are on your way to owning lucrative rental homes.

Searching Season vs. Moving Season

One thing you should know about seasonality is that both searching and moving seasons have different peak times within the year. While rental markets vary, it is easy to predict the changes in the volume of renter activity. The searching season usually begins in the early part of the year, peaking at March through July when you see the most people looking for a new rental home.

The Heat of Summer

Most renters prefer to move during the summer to take advantage of the warm weather, making May to September peak season for moving in or out. Renters still move for various reasons and at different times of the year. But the summer months generally coincide with most of life’s big events, and most renters prefer not moving in cold or snowy weather. This means summer tends to be one of the busiest times of the year for rental property owners.

The Cool of Winter

In comparison, the rental market slows down a bit in the cooler winter months. This is because of weather and renter preferences. Not a lot of people enjoy moving during the winter holiday season, and most renters will prefer to stay where they are.

Using Seasonality to Your Advantage

While seasonality affects the real estate market on a national level, it is still important that you observe the patterns in your local market. If you understand these, it will be helpful in your annual planning. Regular communication is very important in any successful landlord-tenant relationship. But during peak searching season, it helps to listen for hints about your tenant’s intentions of staying or leaving in the coming year, especially if their lease is up for renewal.

Let us say that you predict your tenant will move out. In that case, you can then start preparing for the turnover ahead of time by assessing the property condition, preparing marketing materials, and scheduling property maintenance.

Your understanding of seasonality can also help you plan your schedule. Most Celina property managers complete administrative tasks, take personal time away, or check on other aspects of the business during the winter season, knowing that renters tend to move in or out during the summer. By doing this, you can anticipate and prepare well for the busier moving season when it arrives each year.

Of course, one of the best ways to unload a landlord of what can become an overwhelming list of tasks is to hire a good property management company to handle the day-to-day tasks. Real Property Management Focus can help with almost every aspect of rental property ownership, all year round. This can free up your time to focus on your investing business. Contact us today to learn more about all the services we offer.

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